Under the leadership of CEO/President Katy Wallin, MysticArt Pictures is uniquely positioned in the industry as an Award-Winning Multi-Faceted Entertainment Company and a leader in delivering talent-driven content. Wallin is the creative force behind delivering scripted and unscripted TV including series, pilots, and presentations for every major broadcast, cable network, and streaming platform including ABC, CBS, NBC, FOX, Netflix, Hulu, AppleTV+, Amazon, HBO Max, Disney+, Peacock, YouTube, Bravo, MTV, HGTV, OWN, USA, Travel Channel, VH1, Lifetime, Animal Planet, Nickelodeon, A&E, Discovery, TLC, and E!
We have recently cast some of the most recognizable shows on television including Netflix's Buy My House and Instant Dream Home, in which we fueled the experts, families, and homes. After the success of season 1 of ABC’s hit new primetime show Judge Steve Harvey, we are thrilled to have found the cast for 22 episodes for season 2. Our favorite new game show, The Final Straw, just had its season finale on ABC and we are excited for the premiere of a new groundbreaking parenting series in which we discovered the experts and families. You may have seen the ABC’s Holey Moley this summer, in which we fueled all the golf talent for seasons 1 through 4. We are thrilled that the entire Holey Moley team was nominated for a Critics Choice Real TV Award for Best Game Show. Some of our recent favorite shows include 40 episodes of Wipeout on TBS for seasons 1 and 2, along with DON’T on ABC, and The Floor is Lava on Netflix. We loved casting 2 seasons of the competition format Full Bloom on HBOMax where we discovered all the talent including the floral expert hosts as well as the contestants. We also put an all-star cast on the award-winning docu-series House of Ho currently streaming on HBO Max.
We love working in the home space and have discovered talent for iconic shows like Extreme Makeover: Home Edition on HGTV and Tidying Up with Marie Kondo on Netflix, for which we received an Emmy nomination for Best Casting. Last year we fueled talent for an all-new home makeover show for Amazon featuring a celebrity host and celebrity interior designer, and an amazing new project for Apple TV+ that highlights farm-to-table cooking and growing. We found both the farm-to-table growers and world-class judges for this project.
MysticArt has built a full-service global talent house that curates and creates an individual business and marketing plan for each project. What sets MysticArt Pictures apart is that each project will have a customized advertising and outreach strategy that not only delivers one-of-a-kind talent, but simultaneously becomes a built-in opportunity to increase the viewing audience when the project comes to life. When you work with MysticArt, you get an added benefit from the depth of not only fueling talent your project, but you receive the benefit of their marketing, branding, and advertising efforts. MysticArt's database of over 1 million people and that is growing daily,and is also complete with a tagging system that allows us to track talent based on keywords and offers a streamlined solution to identifying talent anywhere in the world with a click of a button. This database is only accessible to our clients. Our state-of-the-art technology allows producers and networks to view casting selects and make choices for projects anywhere in the world. MysticArt has created a daily news blog and weekly newsletters, and a built-in analytic system that allows us to easily target and track demographics
MysticArt has a dedicated in-house social media and marketing department that works together with every client to customize and create advertising content. The approved campaigns are also used by the network’s social platforms and websites which all drive people to MysticArt’s application portal. In addition, the talent that MysticArt has discovered have cultivated followers and become influencers and in return have become ambassadors for MysticArt Pictures.
MysticArt Pictures dedicates individual teams to each show and are comprised of the best in the industry. Our entire team has a mission on each show to find undiscovered gems with one-of-a-kind personalities while developing talent with diverse characters, stories, and passions. Our proven track record is all because of our company mission: teamwork makes the dream work.